


Brands can be treated as humans!! There can be emotions attached to each brand. Emotional decoding of brands can lead to powerful ways to put ideas across in the world. And we just do that! We conceive, develop and design stories that connect brands and people irrespective of the medium. Passionate about brand building by humanising the brand using effective storytelling brings us together and sets us apart from the rest. We provide platforms and pathways for brands and amplify their voices in crowded spaces. Our objectives are built to create and evolve with the world in an age of expression.
We seek nuances to find the human side of the brand!
We are an agile, boutique creative marketing agency made up mostly of HoDs from creative, business, strategy and production. We have among us over 6 decades of experience collectively - all of us having worked in all sorts of agencies including the big, the small and the digital-only, working for all kinds of brands across categories from FMCGs, Finance, Automobiles, to rural brands and a bunch of startups, among others.
Our Story
Our Clients
B
Brand
Consulting
Brand Strategy
Brand Development
Brand Architecture
Brand Identity
Brand Building
C
Communication
Consulting
Communication Strategy
Creative Development
Engagement Strategy
Digital Communication
Communication Production
D
Design
Consulting
Logo /Logotype
Brand Identity Design
Packaging
Brand collaterals
Websites
What all we do?
The B-C-D of A(dvertising)
From packaging design to big brand campaigns to social media management: we do it all. With over six decades of collective in-house expertise and a bunch of experts on our speed-dial, there's nothing beyond our ken when it comes to marketing.
Keep It Lean Ladies and Lads
K.I.L.L.L
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Why Us?
Let the brand’s function decide the communication
Inside out Approch
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Personality-Centric Brand Identity Building
Humanising Brands
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Saarthak
Creative Expert
Roneeta
Business Expert
Sukhendu
Visual Expert
Lakshmi
Digital Expert

A MICA graduate, Saurabh is a seasoned Marketing Strategist with over 15 years of experience, including stints at JWT and Law & Kenneth. Over the years he has helped launch many a brands and iconic campaigns including ‘Mutual Fund Sahi hai’ for AMFII. Some of the other brands he has worked on include Dabur, Bank of Baroda, Listerine, Good Knight, Johnson & Johnson – Benadryl and Coldarin, Food Bazaar, Big Bazaar, GVK, Leela Hotels and Godrej, etc.
Saurabh’s passion for and expertise with marketing is really infectious and it’s a great joy tohear him bring a brand alive even as he is talking about his vision for the same.
Strategy Expert
Saurabh
Our Experts
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